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Studio 3 Logo

Your business is your brand and I practice what I preach. Studio 3 is a small business passionate about working with your company to communicate your uniqueness. Leveraging experience, combined with strategy and design skills, I am here to help you with all things creative. Whether we’re starting from the ground-up, revitalizing or expanding an existing brand, together we will turn your business vision into a reality.

about
the process

From discovery call to final handoff, every step in the Studio 3 design process is integral to the success of the final outcome.  Which is why the process has been crafted and refined over the years –    to bring you a streamline, thoughtful and tailored experience.   

Studio 3 owner Sheera Nightingale

01 / discovery 

We determine the objective, discuss the details and make a plan.

02 / quote 

Includes an itemized scope, projected fees and schedule.

03 / concepts 

Studio 3 believes in a 2   concept process. I of course create about a dozen more options, but only present the ones I fully stand behind for your project.

04 / refinement 

The period of the project where we select the winning concept and refine the details until it’s a perfect fit.

05 / final artwork 

All artwork developed is saved in the various file formats required (think JPEG, PNG, PDF). I also provide instructions to best understand when to use each option. For branding projects, a guideline is also provided that includes the details and usage for the pieces developed.

*This is the general process. Each project is different, and so the needs vary.

Tripletta social media
FREQUENTLY ASKED QUESTIONS
  • Are we a good match?
    Have a look at the Studio 3 website and Instagram. Do you like my design style? If you do, we’ll have a call to discover if we are a good fit and my pricing matches your budget. I can design lots of different styles, but I do have my own style and my work will always reflect that style. If you like what you see, awesome, I hope that’s why you are here.
  • How can I be sure I’ll like what you design?
    A branding project involves a lot of information gathering: notes and conversations with you, along with reviewing visual examples to get your feedback before anything is designed. We’ll discuss your business, history, goals, audience, competitors, brand personality, and more. This will set parameters and guide the design process. Since you’re involved in setting those parameters, you can be confident your brand identity will be something you love.
  • What is discussed in the discovery call?
    The discovery call is an initial call to learn about your needs and answer any questions you might have about Studio 3. It is a great opportunity for us to determine if we are a good match for one another. It also allows Studio 3 to get enough details to provide a rough estimate and prepare a more accurate and in-depth quote.
  • 
Is there flexibility in your packages?
    Each project is truly unique. The packages are there to outline the type of services you can request. Before beginning any project, Studio 3 sets up a discovery call so we can build the right package for your business.
  • What is the client’s involvement in the design process?
    Building a brand together is a truly collaborative process. Studio 3 has the brand experience, you know your business best. As the client, you are involved at each check point along the way; discovery, strategy, design direction + refinement. There are no surprises when you work with Studio 3.
  • What are your typical timelines?
    The Small Business Package (brand identity), allow 6-10 weeks The Starter Package (logo design), allow 4-8 weeks The Add On Package (brand expansion), allow 4-8 weeks
  • Can I skip the strategy phase?
    Yes, we don’t normally go as in-depth for a logo design. If you are doing a full brand identity, the strategy is a big part of building a strong foundation. Many clients find the Discovery phase of the process extremely helpful. It can shape not just the design work done in our project together, but offers clarity on how and what to communicate as a company going forward.
  • What do you charge for your packages?
    Prices depend on the magnitude of a project. There are no surprises, ever. Before each project, an in-depth quote is provided.
  • Do you have an hourly rate?
    Yes. Studio 3 can work hourly. Typically, quicker graphic design projects are billed hourly.
  • What are your payment terms?
    A third of the payment is due before the project commences. The remaining balance is due once the project is complete. Upon payment, all final files will be sent.
  • What if we go beyond the scope of work?
    No problem. We can either quote for more work and additional work will be billed hourly.
  • What can I expect at the end of the project?
    Once the final artwork has been approved, an invoice will be sent. Upon payment, Studio 3 will send over a file that includes all assets, a brand guideline and a document outlining how and when to use each file format. PDF, PNG and JPG always. EPS + SVG by request.
  • Who owns the final artwork?
    You do. Unless there are separate contracts with third parties such as illustrators, writers or photographers that state otherwise, all rights to the final artwork (this does not include any unused concepts) transfer to you once your project is paid in full. I reserve the right to use the work in my portfolio and for self-promotional purposes. Details will be in the project contract.
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